My Positive Life | Georges Kern

Positive Luxury catch up with Georges Kern, CEO of Swiss haute horologist’s IWC Schaffhausen. Alongside being a cycling enthusiast and proud father, Georges sits on the board for the Laureus Sport for Good Foundation and under his direction IWC Schaffhausen have become fully certified carbon neutral. This week we find out what’s Georges’ personal luxury and some great advice we could all take heed of…

 Georges Kern

One word that describes you?


In your own words, what do you do?  

Create beauty and dreams.

Who is your greatest influence in your career?

Creative people, particularly designers.

What is your favourite part of your job?

Creating products.

What is the most challenging part of your job?

Being slow to develop IWC.

What is your greatest achievement?

That IWC is sustainable.

What was your Plan B?

There was no plan B.

What is your most prized possession?

My Family.

What’s the best advice you’ve been given?


Please complete the sentence… I could not live without…

My Family.

If you could have dinner with anyone, dead or alive, who would it be?  

Napoleon Bonaparte.

Sustainability and consumption are two words you will hardly find in the same sentence – which brands do you think are good quality and are doing their bit for people and the planet?

More and more. Some because of a real conviction to the cause and some because they simply have too. The result is the same.

Do you support a charity or cause?

Many…. Laureus Sport for Good Foundation, Antoine de Saint Exupery-d’Agay Foundation, Charles Darwin Foundation, The Cousteau Society.

What’s on your Xmas wish-list?

I have everything I need.

What is your personal luxury?

Having time to spend with my family and friends. But also to enjoy my passions for drumming and hiking. After that sleep.

What steps do you take to make your life more positive?

Self discipline for a balanced life between business and private.

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